Hide or unhide like, play and view counts on Instagram
This setting isn’t currently available to everyone.
You can change whether you see the total number of likes, plays and views on posts that appear on Instagram.
To hide or unhide like, play and view counts for others' posts:
Instagram app for Android and iPhone
  1. Tap profile or your profile picture in the bottom right to go to your profile.
  2. Tap more options in the top right, then tap settingsSettings.
  3. Tap Privacy, then tap Posts.
  4. Tap switch off or switch on next to Hide like and view counts or Hide like, play and view counts to turn this setting on or off.
Your posts in Feed
You can also choose whether others can see likes, plays and views for posts you share. You'll still be able to see the total number of likes, plays and views on your own posts.
To hide or unhide like, play and view counts before sharing your post:
Instagram app for Android and iPhone
  1. Before sharing a post, tap Advanced settings at the bottom.
  2. Tap switch off or switch on next to Hide like, play and view counts on this post or Hide like counts for photos to turn this setting on or off.
If you want to hide or unhide the like, play and view count for a post you've already shared to Feed:
  1. Tap ig-three-dots (Android) or ig-three-dots (iPhone) in the top or bottom right of your post.
  2. Tap Hide like count or Hide like, play and view counts to turn this setting on. Tap Unhide like count or Unhide like, play and view counts to turn this setting off.
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